Our BORN360 framework means we're able to work with our clients throughout the entire lifecycle of the customer journey.
Data Driven UX & Design
Ecommerce & CMS Implementation
Data, Analytics & Optimization
Digital Marketing & Social
Maintenance and Hosting Services
Planning integrated solutions to deliver against your business objectives.
It all starts here. Before we commit to a single pixel, a piece of content or even a line of code, we take a step back and think about how we can transform your business. Our approach considers three key areas; what people will use; what can be produced and finally what is driving the business. This allows us to gain insights and build a foundation around what we will create together. From there we add your brand and your marketing into the mix to create a complete picture.
The result is a comprehensive roadmap for success. From the content that needs to be created or distributed through to the detailed execution of a multi-channel marketing plan. At BORN this is the blueprint for our relationships ensuring we are always aligned with our clients.
- Brand and identity planning
- Campaign analytics
- Channel planning
- Competitive audit
- Data strategy
- Ecommerce growth strategy
- Product strategy
- Strategic consulting
- User research
- Website analytics
Designing meaningful and innovative digital experiences that forge a connection with your customers.
Together with our clients, we create user experiences that make people’s lives a little better. We use data and human insight to drive our design thinking. We redesign people’s relationships with the world around them. Our design team works with businesses to drive innovation, identify opportunities, and create meaningful digital experiences. Informed by strategy and realised by design, we challenge conventional assumptions to create disruptive, digitally driven experiences.
- User research & site analytics
- Persona and scenario modeling
- Strategic roadmaps and frameworks
- Information architecture
- Wire-framing & prototyping
- Heuristic Evaluation
- User-centered design
- Website accessibility
- Experience Design
- Concept development
- Interactive design
Developing a full end to end content solution from strategy through to production.
At BORN, we have a 360º, holistic approach to planning and creating content. For us, content is more than just something to read or watch. It needs to tell your story. It needs to encourage action; it must be valuable and memorable to ensure we deliver engagement for your brand.
- Content strategy and planning
- Editorial creation and subbing
- E-commerce content
- Journalistic services
- Access to specialist writers
- Full service video, including motion graphics
- Natural SEO strategies
- Content repurposing
- Social, mobile and gaming content
Building intuitive, useful and accessible e-commerce solutions that power the transaction and empower your team.
We began when e-commerce was in its infancy; a time when buyers went online only for things they couldn’t buy in-store, and low-tech environments did little for premium brands. Today, we’re pleased to be leading the charge in merging usability with shopability, and driving consumers online first.
- Systems integrator for Hybris, Demandware, Magento & Netsuite
- B2C and B2B implementations
- Social, mobile and web e-commerce applications
- Technical roadmaps and platform assessments
- Implementations of PIMs and MDMs
- Integration with ERP, OMS and CRM systems
- Configuration and integrations that cover:
- tax systems
- loyalty programs
- payment gateways
- fraud detection
- affiliate programs
- email campaign systems
- user reviews
- Integration with Content Management Systems
Managing high quality production to generate significant cost and time efficiencies.
The BORN production team provides clients and agencies with enormous efficiencies. As the development and refinement of digital assets continues unabated, the logistics and costs associated with the production of these items across multiple screens in multiple formats are significant.
So from simple banner ad production to dedicated client development or retouching teams, our 350+ person offshore team enables brands and agencies alike to save time and money whilst not compromising on quality.
- Project Management
- Colour Management
- Image Retouching
- Colour Correction
- Proofing (hard & Soft)
- Ad Gateway
- Asset Management
- eBook creation
- XML Tagging
Uniting marketing with technology to drive innovation.
Technology has radically changed the world of marketing with the advent of new consumer channels – social, mobile and the web. Very few marketing agencies do technology well; and conversely many tech companies do not really understand marketing. The distinct duality of these worlds – marketing and tech – is eroding. We bring them together in a manner where marketing effectiveness is hugely amplified by technology.
- CMS configuration and implementation:
- North Plains
- Microsoft Sharepoint
- Custom App development for iOS, Android and Windows Mobile
- Front-end and back-end development
- Enterprise Service Bus (ESB) and Point to Point integrations
- Custom development on tech stacks such as Java, Microsoft and open technologies
- Technology audits/roadmaps
- Deployment of sites, tuning, hosting and infrastructure services (security, enterprise software)
Offering advanced data analytics to realize measurable and actionable insights.
Our sole goal is to ensure we are delivering improved business performance through the work we do. This is where our analytics and optimization teams come to their own.
We take the time to look at all performance indicators through detailed analysis of your site data and only then do we make recommendations for how we can best optimize your site.
Whether you’re selling shoes and bags or you’re trying to increase bookings to your hotel, all the way to getting more people to complete an online quote; we’re going to be looking at how to move the needle the right way.
- User Experience audit
- Ongoing, site-wide optimization
- A/B & MV testing
- Conversion funnel analysis
- KPI specific dashboards & custom reports
- Monthly analysis, reporting and recommendations
- Competitive intelligence
- Heatmap implementation & analysis
- User feedback research
- Advanced tracking implementation
Driving profitable engagement through the strategic use of marketing channels.
BORN partners with clients to build and execute a comprehensive digital strategy across: paid media, SEO, social media, email marketing, analytics, online shopping channel management and content & creative.
- PPC, Google shopping, Banner Advertising
- Search Engine Optimisation (SEO)
- Affiliate Networks
- Inbound Link Building
- Off-page Support
- Blogger Outreach
- Influencer Networks
- Email Strategy and execution
- EMS vendor selection
- Online Shopping Channel Management
Supporting all of our clients, all of the time.
BORN offers all of our clients a dedicated, 24/7 support service. This incorporates a full end-to-end solution including hosting, maintenance and further development where required.
- Application and infrastructure support with certified engineers
- 24/7 Site uptime and performance monitoring
- Ongoing development and site enhancements
- Security and performance audits
- Infrastructure hosting
Our greatest innovations come from collaborations between our close-knit teams of in-house strategists, designers and engineers developing on the world's best e-commerce & cms platforms.
- Apache Solr
- Cam Commerce
- Chase Paymentech
- Custom ERP Systems
- Freight Shipping
- Google Shopping
- Google Wallet
- JD Edwards
- Microsoft Dynamics
- Microsoft Navision
- Order Groove
- Order Motion
- Power Reviews
- Retail Pro