Experience Management

We focus on delivering ‘One Experience per Customer,’ this strategy not only drives engagement for customers but has proven to convert KPIs over time.
The Problem

Commerce platforms alone aren’t serving the entire customer experience. BORN will help you to further understand your customers journey as it inevitably expands beyond a single web address.

Historically, commerce platforms have leaned away from experience management focusing primarily on execution. Today, the importance of layering a customer experience and personalization technology atop of a commerce platform is paramount.

BORN’s Solution

As an agency working across all major platforms, we’re able to enable our clients to pinpoint, implement and execute the best experience integration and strategy to fit your unique needs.

We design, deliver, and optimize personalized experiences that build customer relationships. Our practice is built upon research, data, strategic insights, user experience design, creative, technology, optimization and execution.

BORN’s Offering

Commerce platforms alone aren’t offering users the full experience. BORN’s 360° approach to experience management caters to not only customers, but all relevant stakeholders.

With our advisory, implementation and marketing services BORN is here to offer a full 360° approach to accommodate each facet of your business.

  • Platform Assessment and Recommendation
  • Personalization Technology Strategy, Architecture & Roadmap
  • Innovation POC’s
  • Retained Program Support
  • Audience & Data Layer Architecture
  • Tagging Assessment
Implementation Services

Marketing Platform Implementation

  • Content Management (Site, Mobile, Screens)
  • Campaign Management
  • Customer Data Platforms
  • Optimization Tools
  • Digital Asset Management
  • Digital Analytics
  • Tag Management
  • Marketing Automation

Marketing Platform Integration with

  • Sales, Services, Financial Platforms
  • eCommerce Platforms
  • Loyalty Platforms
  • Social Platforms
  • Media Platforms
  • CRM Systems
Marketing Services
  • Test and Learn Programs
  • Insights and BI
  • Personalization Strategy
  • Campaign Management
  • Email
  • Audience Management
  • Content Management
  • Platform Enhancements and Support
  • Platform Hosting / DevOps