It’s time for retailers, brands, and B2B organizations to move forward, and do something different. Your customers are demanding it. They want more options, better prices, and faster delivery. If you aren’t giving it to them, they’re going somewhere else. This is both a challenge and a serious opportunity for those willing to go beyond the status quo of eCommerce.
Strategy and technology investments like personalization technologies, mobile experience investments, and loyalty programs won’t get the job done. These investments at best only create incremental improvements on an organization’s existing customer base. Mirakl and BORN know leading companies need to do more and stop thinking incrementally.