BORN’s Stella Framework
The best way to conquer the stars is to be one. In 2020, BORN introduced Stella — a strategic framework designed to project your eCommerce solution out of this stratosphere. With Stella, brand strategy, behavioral data (across channels) and books of record (tech) work together harmoniously to deliver exceptional customer experiences.
ABOUT BORN・STELLA
Brand Experience
Every brand has to adapt to stay ahead.
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Behavioral Experience
We leverage behavioral science and motivational insights to create borderless, end-to-end experiences.
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Book of Record
We centralize customer data to lay the foundation for your business.
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